Northern content creator Bilal Villah’s new song ‘Asha Rubutu’ hits 1.2m sound uses

Northern Nigerian content creator and musician, Bilal Villah, has achieved a major social media milestone as his newly released Hausa song, Asha Rubutu, surpassed 1.2 million sound uses within 12 days of its release.

The track has enjoyed widespread popularity across social media platforms, where users have embraced its official sound for videos, dance clips and other creative content.

The song initially crossed 100,000 user-generated videos shortly after its release before its momentum accelerated, reaching more than 1.2 million sound uses in less than two weeks.

The achievement has been hailed by entertainment observers as one of the fastest-growing viral successes from Northern Nigeria’s music industry in recent times.

The song’s rapid rise has further strengthened Bilal Villah’s growing profile in the entertainment industry, following his transition from comedy skit production to music.

Widely known for his comedy content, Bilal Villah has continued to attract a larger audience with his musical releases, expanding his fan base across Northern Nigeria and beyond.