The Zambian government has expressed concern over the recurring themes of rituals, occultism, and superstition in Nollywood movies, noting their potential influence on young audiences.
This came to light during a meeting between officials of Nigeria’s National Orientation Agency (NOA), led by Director-General Mallam Lanre Issa-Onilu, and a delegation from the Zambian High Commission in Abuja, headed by Deputy High Commissioner Jenipher Mutembo.
While Zambia showed strong interest in studying Nigeria’s National Values Charter — the foundation of the proposed Nigerian Identity Project approved by the Federal Executive Council — Mutembo highlighted the need for African nations to ensure their creative industries promote positive values.
“Our young people are watching these films and forming perceptions, sometimes misguided, about success, morality, and identity,” she said.
“As leaders, we must ensure that what reaches the public inspires unity, innovation, dignity, and pride in African heritage.”
Mutembo commended the NOA’s nationwide presence and grassroots structure, describing it as a model worth replicating across Africa for civic education and national reorientation.
Issa-Onilu, in his remarks, noted that leadership in Africa should not be limited to politics but should also include moral, traditional, and civic leaders who play key roles in shaping national values.
Zambia’s engagement with Nigeria’s NOA marks a step toward adopting a similar value-based national framework, while also opening discussions on how African film industries can better reflect and promote shared cultural ideals.
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