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Meta introduces monetisation features for Nigerian creators on Instagram June

Facebook parent company, Meta, says it will introduce in June 2024 a feature on Instagram that will allow Nigerian creators to monetise their content to enable them to earn a living using the app.

The Meta President of Global Affairs, Sir Nick Clegg, made this known during a meeting with President Bola Tinubu at the Presidential Villa in Abuja on Thursday, March 21, 2024.

“We have a lot to do with Nigeria to deepen partnerships,” Clegg, who is the former UK Deputy Prime Minister, said.

He also thanked Tinubu for an executive order he issued, which he said enabled the landing of the Meta-backed deep-sea cable in Nigeria.

Meta: Why Facebook, Instagram suffered global outage

Clegg added: “It is an extraordinary infrastructure project. When it comes on stream in the first quarter of 2025, it will be twice as much as the capacity of all subsea cables that exist.

“We buried the cable 50 per cent deeper than any other subsea cables under the seabed. It is more powerful and more extensive in terms of its geographical connectivity. It could yield up to $37 billion worth of increase in economic activity in the next two or three years across the African continent.”

Speaking, President Tinubu emphasised that Nigerian youths are the most critical asset in Nigeria’s arsenal as it moves to achieve digital economic expansion.

“For us in Nigeria, we have a vibrant, gifted and resourceful youth population. Recognising that the future is most likely to be AI-enabled, we have to prepare our youths and make them ready to compete and participate in the global economy.

“I can assure you that Nigeria is open for business. We want to lead the African continent in digital technology. Data is valuable to our development. We are ready to cooperate on technological advancements. It is the only way to go. We need a collaboration that will be a win-win for all,” Tinubu was quoted as saying in a statement issued by his spokesman, Ajuri Ngelale.

The Star

Segun Ojo

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