REDTV, United Bank for Africa’s lifestyle and entertainment channel, has promised to continue to support the creative industry and empower young film producers in Africa.
This is just as REDTV announced its readiness to support the upcoming inaugural edition of The Annual Film Mischief (TAFM) organised by The film Rats Club.
The Executive Producer, REDTV, Bola Atta, who spoke on REDTV’s passion to support the creative industry in Africa, explained that the lifestyle channel was focused on empowering talented creatives on the African continent and to showcase what they have to the world.
Atta said: “More than ever before, we at UBA and REDTV are conscious of the enormous potential that exists within the creative industry on the African continent and we are keen to give more life to this. Some of these talents really do not have much access to funding and networks and we want to provide opportunities for them to keep improving.
“It is with the hope that the creative industry will one day soon, grow as big as the Fintech’s who are presently dominating the digital space with incredible innovations. It is indeed a new world and every young African talent deserves to play their role and contribute to the development of the continent.
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“The future of film in Africa is changing at a fast and positive pace and we are glad to be part of the conversation. Festivals like the Film Rats Club organised by young talents form part of the changing narrative.”
Also speaking, the Creative Director of REDTV, Obinna Okerekeocha, stressed that with REDTV hits such as its first feature film, Unintentional; The Men’s Club; Assistant Madams and other popular shows like Our Best Friend’s Wedding, Inspector K, RedHot Topics, Hotel Boutique, award-winning REDTV would continue to develop quality content that showcases top talents in the African film industry.
“REDTV is in this for the long haul. We have a lot more planned for our viewers. We will be working on more content in different languages to show the diversity of the African continent. It’s a great time for content developers and it can only keep getting better,” Okerekeocha added.
REDTV is a fast-paced lifestyle channel that puts Africa on the global stage.
It is powered by the United Bank for Africa (UBA) with the aim to entertain and inform the audience through rich and engaging content that feature African fashion, news, music, sports, drama, travel, among others.
REDTV has been producing award-winning content like The Men’s Club for over five years, showcasing the best of Africa to the world.
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