Google has unveiled the ‘2024 Year in Search’ for Nigeria with Bobrisky, Beta Edu, Shallipopi, and Ogechi lyrics leading the trends search.
The Communications and Public Affairs Manager of Google West Africa, Taiwo Kola-Ogunlade, made this known in a statement on Tuesday, December 10, 2024.
The Google official said the ‘2024 Year in Search’ offered a unique lens into the questions and interests that shaped the lives of Nigerians.
Google’s Year in Search is an annual analysis that reveals the top trending lists and also spotlights what the world searches to see, learn, and do.
Kola-Ogunlade said the trends showcased the most popular searches, notable individuals, actors, musicians, topics, questions, and other subjects that captured Nigerians’ attention during the year.
“The trending personality search in 2024 national was led by Bobrisky followed by Beta Edu, global search was Donald Trump, while search on death included Junior Pope and Herbert Wigwe, among other searches.”
Bobrisky, a popular cross-dresser, made the news following her controversial arrest and detention by the Economic and Financial Crimes Commission (EFCC) over naira abuse.
On the other hand, Edu, the former Minister of Humanitarian Affairs and Poverty Alleviation, Betta Edu, was suspended by President Bola Tinubu following widespread anger over an alleged N585 million scandal.
Kola-Ogunlade added: “This year, Nigerians continued to demonstrate a strong interest in entertainment with movies like ‘A Tribe Called Judah’, ‘Treasure In The Sky’, and ‘Damsel’, topping the movie charts.
“The top television series that captured the interest of Nigerian netizens included ‘Supacell’, ‘My Demon’, and ‘Queen of Tears’.
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“In the culinary world, Nigerians explored diverse recipes, with ‘Pornstar Martini recipe’ leading the searches.
“In Nigeria, this year’s results show a continued interest in the political and economic landscape, with searches related to the U.S. elections, the new national anthem, and the national grid topping the news category in this order.”
He stated Nigerians were also curious about personalities like Bobrisky, who led the trending people’s list this year.
Kola-Ogunlade disclosed that the music scene in 2024 was marked by a surge in popularity for singers Shallipopi and Khaid, who also featured prominently in the overall personalities list.
He stated that the top trending song was ‘I Don’t Care’ by Boy Spyce, followed closely by ‘Ozeba’ and ‘Commas’ by Ayra Starr.
The Google official noted that Nigerians also showed a keen interest in understanding the lyrics of various songs, with ‘Ogechi’, ‘Ozeba’, and ‘Omemma’ by Chandler Moore leading the searches in the lyrics category.
Kola-Ogunlade added that concerns about personal well-being and global events were also reflected in search trends which include “How much is dollar to Naira today” and “Who won the U.S. presidential election?”.
He highlighted other trending news searches to include the United States election, the new National Anthem, the national grid, and minimum wages.
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